Sunday, October 16, 2005

Public Relations Tip #54 - Public Relations and B2B Experiment

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Public Relations Tip #54 - Your Public Relations and B2B Experiment
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Here's an experiment you can try ... in two 'flavors' ...

If you'd consider yourself widely accepted and comfortably positioned as an expert in your field, and you are accomplished at generating your own public relations:

... watch the national news on the channel of your choice. With pad and pen in hand, make notes on how you can piggyback EVERY story on the news. Then pick one and do it.

Try it.

If you would NOT consider yourself widely accepted and comfortably positioned as an expert in your field, and you are NOT accomplished at generating your own public relations:

... watch your local news on the channel of your choice. With pad and pen in hand, make notes on how you can piggyback EVERY story on the news. Then pick one and do it.

Try it.

This is an excellent experiment you should try.

You'll be glad you did.

Chip Tarver
“The B2B Relationship and Product Launch Pro”

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